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Kief's
stocks top brands and award-winning A-Stock models.
When you make the choice, choose Kief's, the home of Straight Talk
since 1959.
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Kief's
offers you 3 Price Choices - Why? We know you can get them!* |
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1. "A" stock - Kief's
Full Service Price
Like the specialty stores...It's simple, we do it all!
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2. "A"
stock - Discount / Sale Price
Like the discount stores...Warranty & Technical support from manufacturer
via 1-800 number. |
3. "A" stock -Internet / Order Price
Like legitimate Internet / Order...You pay, your order, you wait,
plus you pay the freight. |
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Example of 3 Price Choices
DENON AVR-1604 A/V Receiver 75Wx6 |
Kief's "A" stock
$400.00 |
Discount "A" stock
$358.00
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Order "A" stock
$335.00
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| Guaranteed first run "A" stock unit |
X |
X |
X |
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| Guaranteed specifications & performance |
X |
X |
X |
| In-store 30 day satisfication exchange |
X |
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| In-store pre-sale information |
X |
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| In-store technical support |
X |
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| In-store system setup guidance |
X |
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| In-store supported warranty |
X |
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| Layaway and financing available |
X |
X |
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| Technical & Warranty support; Mfg.1-800# |
X |
X |
X |
| Out-of-box 10 day defective exchange. |
X |
X |
X |
| The store pays all freight charges |
X |
X |
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| Customer pays all freight charges |
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X |
"B"-Stock
- Refurbished/Grey market ~ The Cheapest Prices
Limited warranties - no guarantee of performance or specifications,
model numbers do not change and the lack of standardized markings
makes identification difficult. Units are usually dumped on the
internet and discount stores. If interested in these units, ask
for price and terms.
We do not stock
or recommend "B" stock or Gray market units
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*Audio Market Research: Classes from the University of Kansas School
of Business. Class assignment: 403 students were to shop and evaluate
the marketing and sales of electronics. Each student to evaluate
six outlets (2-Specialty Dealers, 2-Mass Merchants, and 2-Mail Order
outlets). Information on sales, service and pricing. Samples from
2,419 outlets, 286 specialty dealers offering service and 50 states.
Research Findings: There are Three
Profiles of Electronics Distribution. - KU Marketing Research
1989
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~We are grateful to marketing classes of 1989 for this research.
~Their information is the foundation of our three price choices.
- Kief's A/V |
